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Altro Flooring and Walling

New Customer Focused Website from Altro

altro website

ALTRO LAUNCHES NEW CUSTOMER-FOCUSED WEBSITE
Vastly improved interface, and many new features on Altro's interactive website.

Altro Australia, the local subsidiary of the world's leading safety flooring manufacturer, has launched its new website. With vastly improved interface, the new site was designed with the customer in mind. Altro prides itself on responding to customer feedback via its unique Voice of the Customer program, and the improvement in this website is yet another example. The site can be viewed at the same address as before - www.asf.com.au - so no need to change Bookmarks or Favourites.

Altro's Marketing Manager Warwick Duncan says "Our customers, whether they are architects, flooring contractors or end-users, give us clear direction in everything we do, and their feedback on our website was that we had to improve our offering. This site has been in development for some time, and launched in the UK last year. We have been hard at work since then adapting it to suit our local needs."

Altro is renowned in the flooring industry as being the innovator, ever since they invented safety flooring over 55 years ago. As the only specialist manufacturer of vinyl safety flooring in the world, they use innovation as their point of difference. The new website is an example of just how ground-breaking they are.

"Our customers want to be able to choose on-line, to see the products and find out who we are and how we work," says Warwick Duncan. "We are a successful, growing and strongly reliable company with a solid track record in Australia."

Not only on show are all the leading-edge safety flooring products such new Altro Aquarius, but also Altro Whiterock, the hygienic wall cladding which is causing such a stir in the healthcare, leisure and food industries. On the website, you can view the colour offering, download technical specifications, order samples, and see how it is laid, among many other features.

See for yourself, go to www.asf.com.au.



Altro Flooring and Walling Profile

1800 673 441

3 St Andrews Crt, Rowville, VIC, 3178

Altro Flooring and Walling Profile

1800 673 441

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