Hot Metal custom laminate signage displays Yamaha Motorcycles
Yamaha made an outstanding impact at the Brisbane Motorcycle Expo in
September with its sleek Hot Metal® signage and display.
Yamaha was looking for a unique but eye catching display designed with contemporary high
quality products that showcased and complimented their motorcycles. "Hot Metal® was chosen
by Yamaha because it fit their requirements and my display design perfectly," said Joel
Nebauer of Focus Productions. "Hot Metal® is a metal laminate that looks like no other.
It gives great movement and attracts attention and interest from viewers. This is important
because it means that at a large expo the product showcased is noticed. Hot Metal®'s style
matched essential elements of Yamaha motorcycles bringing movement, impact and excitement
to the Yamaha display," added Joel.
Focus Productions also specified Hot Metal® because it is an Australian designed and hand
made product manufactured with environment friendly processes. Focus Productions used Hot
Metal® pewter in the space pattern for a sharp, cool appearance which is synonymous with
Yamaha motorcycles.
Yamaha motorcycle images were printed onto Hot Metal® laminate with a flat bed digital
printer. This combination of innovative technologies, Hot Metal® and digital printing,
resulted in an excellent and effective display at the Expo which successfully complimented
Yamaha and its performance plus motorcycles.
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