Spec-Net Building Index
Waterco Limited

Water Treatment Manufacture - Celebrating 40 Years with Waterco

Water Treatment Manufacture - Celebrating 40 Years with Waterco

Waterco celebrates 40-year milestone
From small family-owned business to manufacturing powerhouse.

Water treatment manufacturer and distributor Waterco Limited (ASX:WAT) is marking its 40th milestone by reflecting on the tenacity that saw it survive everything from shoestring budgets and factory fires to a global economic crisis and debilitating pandemic.

Starting in 1981 selling PVC pipes in Sydney with three staff and one truck driver, Waterco now employs 715 people globally including 459 staff in its 33,000sqm Malaysian manufacturing facility. It is also the founding franchisor of Swimart, one of Australasia's biggest - and oldest - pool and spa networks.

Despite facing a number of industrial, economic, and environmental challenges, Waterco founder and CEO, Soon Sinn Goh says the company continues to innovate, expand, and diversify.

"We celebrate our 40 years in business in a position of strength, having survived recessions, economic downturns, two factory fires, and one pandemic," he explains.

Waterco is known as a dominant player in the international swimming pool and water treatment sectors, which Goh attributes to the company's innovative engineering and efficient manufacturing processes.

"This enables us to deliver high quality, durable products to over 40 countries around the world," he says. "Thanks to our loyal staff, customers, investors, and Swimart franchise partners, we are now able to proudly position ourselves as a successful Australian company competing effectively on a global scale with the major players in each of the international markets in which we operate - many of which are significantly larger than Waterco."

Water Treatment Manufacture - Celebrating 40 Years with Waterco
459 staff work in Waterco's 33,000sqm manufacturing plant in Kuala Lumpur.

How about from PVC pipe distributor to manufacturing and technological powerhouse

Waterco's water and energy saving innovations, including its proprietary injection moulding techniques, continue to set benchmarks in the industrial water treatment and aquaculture industries. The company's Micron Fibreglass Commercial Filters are the largest found in the market today while its Climate Care Certified range of products provide consumers with energy and water saving solutions.

"We will continue to invest heavily in research and development, machinery and technology to create products of the future, enabling Waterco to be more competitive and enter new markets in the essential water treatment sector," said Goh.

Water Treatment Manufacture - Celebrating 40 Years with Waterco

Key company milestones

  • 1974 - Soon Sinn Goh graduates from the University of NSW with a Bachelor of Commerce.
  • 1981 - Soon Sinn Goh migrates to Australia from Malaysia.
  • 1981 - Commenced trading as Dronaco and distributing PVC pipes and fittings to the pool and spa industry.
  • 1983 - Opens first retail store called Swimart.
  • 1986 - Commences business as a Franchisor of Swimart pool and spa franchise network.
  • 1986 - Acquires Zane Solar and enters the solar heating market.
  • 1987 - Changes Dronaco to Waterco Pty Ltd.
  • 1989 - Floats on the Australian Stock Exchange (ASX: WAT).
  • 2000 - Acquires Watercare Division of Asia Pacific Chemicals Limited.
  • 2003 - Acquires Lacron, Britain's largest manufacturer of pressure sand filters.
  • 2005 - Acquires Focus Temp and increases Waterco's market share in Canada and the United States.
  • 2006 - Opens manufacturing plants in China and Far East to meet escalating demand from Europe.
  • 2007 - MultiCyclone awarded the Piscina Barcelona Sustainability Award.
  • 2012 - Acquires Pool and Spa Poppits Pty Ltd.
  • 2019 - Acquires SolarMate Sdn Bhd. in Malaysia.
  • 2020 - Acquires Kreepy Krauly pool cleaner Automated Pool Products Pty Ltd.
  • 2021 - Celebrates 40 years in business.



Waterco Limited Profile

02 9898 8686

36 South Street, Rydalmere, NSW, 2116

ENQUIRE HERE

ENQUIRE NOW

Waterco Limited Profile

02 9898 8686

ENQUIRE HERE

ENQUIRE NOW






Related News Articles