Why Green? from Trend Group Australasia

The mission of Trend Group is to be one of the world's leading producers of decorative glass, and engineered surfaces.

Using advanced technology, our distinct Italian heritage, and imaginative design, we will create inspiring surfaces that enable dreams for beautiful and sustainable environments.

Through our commitment to this mission we will provide a responsible future for our company, people, customers and planet.

Your next customers will be green!

Research clearly shows that consumers who are attentive towards the theme of sustainability have been on the market for a long time and they keep abreast of information on green products, which they choose for their purchases, preferring them over traditional products.

These customers are increasingly numerous and convinced that the quality of green products is greater than that of traditional products. 50% of today's consumers purchase green and over 70% believe that it is a duty of companies to be green.

Who are green customers?

Construction companies, designers and architects increasingly specify green products and resort to sustainable processes, for both new constructions and remodelling projects. The green market is growing at an average rate of 10% per year.

The trend for Green building is in continuous expansion on the market, at the expense of traditional building.

You now have the opportunity to conquer a large slice of this market, which already exists, and to guarantee your company's expansion.

Why choose Trend Group green products now?

Because being the first means conquering space in a market that is experiencing great growth, and to beat the competition with appropriate timing.

It means becoming well known as an innovator, attentive to needs and capable of answering customers' requests in an appropriate manner.

Trend's itinerary

Trend is an active member of GREEN BUILDING COUNCIL, the nation's foremost coalition of leaders working to transform the way buildings and communities are designed, built and operated, enabling an environmentally and socially responsible, healthy, and prosperous environment that improves the quality of life.

Since 2008, we have reduced the consumption of water (-20%) and the production of waste (-22%), increasing the efficiency of our productive processes (figures about Sebring, FL production plant).

We have replaced shrink wrapping film material and cardboard in our packaging with recycled and 100% recyclable materials and transformed part of the marketing tools into digital documents, reducing the use of paper or using certified paper.

In 2009 we obtained the GREENGUARD Children & Schools certification for all of our agglomerates and we have initiated the ISO 14001 certification and LCA (Life Cycle Assessment) analysis.